continentalpartners.eu

Consulting, Coaching & Strategic Advisory

Our consulting division helps procurement teams and executives refine their negotiation capabilities, benchmark supplier conditions, and unlock untapped value from existing contracts. Led by Jean-Pierre Noël, former Executive Director of Carrefour World Trade in Geneva, we deliver strategic workshops, executive coaching, and tailored consulting for international retail organizations. Beyond negotiation and procurement excellence, we provide private label optimization and supply chain solutions through our extended network of consultants and industry experts. Our advisory scope also includes retail-specific IT systems such as CRM and ERP integration, enabling operational efficiency and data-driven management within large retail structures. Through our vast professional network, we also assist retail groups in identifying and connecting with key talents and executives, leveraging decades of trusted relationships across the sector. Our mission: to bring actionable growth models and best practices that elevate performance, foster innovation, and strengthen supplier–retailer partnerships worldwide.

Sourcing, Trading & International Contract Optimization

Our trading division bridges the gap between manufacturers inside and outside the European Union (Turkey, Asia, Middle East) and retail groups across Europe and the GCC region. We act as trusted intermediaries, securing transparent agreements, ensuring product quality compliance, and managing international contract terms. With strong expertise in private label development, we guide retail chains through every step of OEM/ODM sourcing, from identifying the right factory partners to managing packaging design and optimization for FMCG products. Our team delivers a complete private label solution — connecting retailers with high-quality manufacturers, ensuring packaging compliance, and helping brands reduce costs and lead times. In every partnership, we combine strategic negotiation with on-the-ground sourcing expertise to simplify supplier relations, minimize risk, and accelerate time-to-market.

Data Strategy, Product Information & Retail Intelligence

In a data-driven retail world, information is currency. Continental Partners helps retail groups and buying alliances transform their product and sales data into a strategic asset. We design and manage data monetization strategies that allow retailers to collect, structure, and resell high-value insights to manufacturers, suppliers, and brands. From product information management (PIM) to market intelligence dashboards, we provide consulting and operational support to optimize how your organization captures, stores, and leverages data across the supply chain. Our expertise covers data governance, compliance, pricing analytics, and retail media insights, enabling distribution groups to turn internal information into a profitable and compliant revenue stream. We also assist our clients in negotiating the value of data with their suppliers — helping them transform shared information into measurable business leverage and stronger commercial terms. Whether your goal is to enhance transparency, strengthen negotiation leverage, or build a retail data marketplace, Continental Partners provides both the strategic vision and the operational expertise to make it happen.

Why Retail Leaders Trust Continental Partners?

Our edge comes from experience at the very heart of international retail. Jean-Pierre Noël spent more than 20 years shaping Carrefour World Trade, negotiating global partnerships and leading cross-market retail integrations.

Today, our team leverages that same insider understanding to help retailers, procurement directors, and category managers build smarter sourcing strategies, improve supplier relations, and secure measurable savings.

Access top-tier supplier networks in Europe, Turkey, the Middle East and Asia.

Strengthen your negotiation performance and team capabilities.

Optimize supplier contracts and commercial conditions.

Reduce sourcing risk through reliable international partnerships.

Accelerate time-to-market for new retail products.

Questions You Might Have

Who are we?

Continental Partners is a Bulgaria-based consulting and trading firm specialized in retail procurement, sourcing, and negotiation strategy, led by former Carrefour executives.

What industries do we work with?

Primarily FMCG, retail chains, and private label manufacturers, but we also collaborate with industrial and non-food categories when global sourcing is involved.

How does the collaboration process work?

We start with a strategic audit, identify opportunities, and either provide direct consulting or act as an intermediary between your company and selected manufacturers.

Where do we operate?

Our operational base is in Bulgaria, strategically positioned for European, Middle Eastern, and North African trade flows.

What kind of results can you expect?

Stronger supplier terms, better cost structures, and enhanced negotiation performance within your procurement teams.

Get in Touch with Continental Partners

We’re here to discuss your sourcing, consulting, or data strategy needs. Please fill out the form below. Our team will respond shortly.